Technological Business
Model Showcase Committee

Prof. Dr. Henrique Rocha de Medeiros
Technological Business Model Showcase Committee Chair.
Graduated in Veterinary Medicine (1996) and master's degree in Animal Production (1999) from UFRPE; PhD in Animal Science and Pastures from ESALQ/USP (2003). He has published works in indexed periodicals and event proceedings in the areas of forage, agricultural production systems and innovation. He is currently a professor at UFRN in the areas of Economics and Rural Administration and Technological Innovation, in Animal Science courses and in the Graduate Program in Science, Technology and Innovation.

KRISNA DE AQUINO LIRA
Master's Student of the Postgraduate Program in Science, Technology and Innovation at the Federal University of Rio Grande do Norte. Specialized in strategic and business management at Universidade Gama Filho. Experience for 20 years in the area of services and information technology. Currently holds the position of business analyst at health operator Unimed Natal, with experience in planning, rationalization, redesign, project implementation, development and systems migration.